Massimo cavazzini, marketing e vita digitale
Paper is disappearing from planes, and providing e-media to customers is just great. But airlines must make sure everything works fine… I love the way some airlines are using digital across different touchpoints. Digital transformation means exactly this: using bits to disrupt product, process and… people. Flight on line search and booking, flight management (eg […]
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Selling cars on line is a good idea. Outsourcing it, definitively not.
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e-journals on planes? Great, if it works…